Category: ICM 522 – Social Media Practice

For my graduate project I was tasked with creating a cohesive social media campaign for a brand of my choice, and of course I chose what was on brand for me, a small batch, sustainable, skincare company based in Florida. While piecing together my project for the company, Pretty Farm Girl, I was able to…

Ever look at a caption and think to yourself, why is there a messy link in there? Are those not the worst and more overwhelming things to look at when your brain is in complete skim mode? Well, you aren’t alone, a lot of people feel this way. While listening to a podcast by the…

Everyone has heard the phrase “phone eats first,” but little know the actual power it holds. Well to start, I can confidently say that I still get annoyed and dread the idea of my phone “eating first.” When my friends say it, all I can think to myself is that nothing is more torturous than…

For many, social media is a lifestyle. If you go on vacation, you snap a picture and post it on Instagram. If you make an aesthetic meal, to your story it goes. If you don’t, did it ever really happen? Since social media is integrated into our daily routines, it is a mindless thing we…